The success story of Whitefields is actually the saga of its international marketing since we are completely export oriented until we began offering our products domestically. Even today exports accounts for 95% of our sale turnover. Our premium Quality brand of Basmati Rice ‘India Crown’ is well acclaimed and accepted in the International markets and has earned the goodwill of our valued customers.

The company has added to its product portfolio Trditional Indian Food under the brand India Crown. Our Ready To Eat Indian Food & Condiments are available in the overseas markets and also in Modern Retail Stores in India.

The company continues to market its other well acclaimed brands of Rice such as “Savanna”, “Marhaba”, “Sabha”, “Whitefields”, & “Lajawaab”.


  • Professionalism and integrity at all levels.
  • Commitment and Dedication to act in the best interests of our customers in terms of providing competitive price, quality, prompt delivery at all times.
  • We focus on building long term relationships with our customers.
  • We believe in providing a diverse range of quality products and services to meet the International standards.
  • Periodical and systematic review of our business helps our business activities to grow rapidly adapting to the recent market trend and forces.
  • Transparency in all our dealings.
  • We believe in Team Work.
  • Free flow of information and communication at all levels with our customers.
  • Understanding and meeting the needs of our present and future customers.
  • Planning and Accountability by following systems and procedures.